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| ▲This photo shows poster of MU:CON 2022. (PHOTO NOT FOR SALE) (Yonhap) |
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| ▲This photo shows lineup of MU:CON artists. (PHOTO NOT FOR SALE) (Yonhap) |
SEOUL, Oct. 14 (Yonhap) -- "MU:CON 2022," which marks its 11th anniversary as of this year, will be held in-person for the first time in 3 years.
Ministry of Culture, Sports and Tourism and Korea Creative Content Agency announced on Friday that global music market "MU:CON 2022" will be taking place for four days starting Oct. 19 at Nodeulseom, an island in the Han river.
During the event, various programs such as showcase to support singer's expansion into overseas markets and business matching where music industry officials participate will be conducted.
MU:CON showcase will occur at Nodeulseom live house and Nodeul Island on Oct. 19 to 21.
40 musician teams of various genres including Bye Bye sea, Gaho, and Idiotape will be on showcase stage, and ZICO, KARD, LUCY, ADOY, 10 CM, Wonstein, and George etc. will participate as guest teams.
Musicians will engage in online and in-person business matching to expand their activities abroad. Australia's Mushroom Group, Sweden's Music Help, and Downtown Music Japan will meet with local musicians.
Business workshop was newly established this year to share business know-hows and experiences of music industry business.
Tricia Arnold, senior vice president of Orchard, who is was in charge of global distribution of K-pop stars including BTS and CL, and Tom Windish from Wasserman Music who conducted world tour of Billie Eillish
will share their experience of promoting Korean musician into global market under the team "Power Player who leads Korea to Global Stage" on Oct. 20. It will be conducted as open session and aired live on YouTube channel "KOCCA MUSIC."
Other workshops under the topics "Content making that makes Fandom" and "Change of direction for global tour after Pandemic" will be held privately with only those who reserved tickets previously.
Special session that sheds light on Japanese music industry will be prepared on Oct. 21. It was hosted by Korea Creative Content Agency to vitalize exchange between Korean and Japanese music industries ahead of upcoming K-pop showcase in Tokyo next month.
THECOO company where it operates Japanese fan community platform Fanicon and Sony Music Entertainment official with talk under the topic "Change of Japanese Music Industry after Pandemic."
Head of Korea Creative Content Agency Cho Hyun-rae said, " MU:CON, coming back as face-to-face event after 3 years, plans to present a direction in which K-pop and music industry should strive for," adding, "We hope the event becomes a ground for domestic musicians to expand their global business."
(This article is translated from Korean to English by Jiwon Woo.)
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