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| ▲ Foreigners shop for cosmetics at an Olive Young store in Seoul, in this file photo from Nov. 24, 2025. (Yonhap) |
online shopping-overseas sales
Overseas online sales of S. Korean products reach record high in 2025
SEOUL, Feb. 16 (Yonhap) -- Online sales of South Korean products in overseas markets rose for the third consecutive year to a record high in 2025, government data showed Monday.
Outbound online sales by South Korean businesses reached 3.02 trillion won (US$2.09 billion) last year, up 16.4 percent from a year earlier, according to the data from the Ministry of Data and Statistics. The figure has been on a steady increase since 2023.
By region, sales increased by 26.3 percent on-year in the United States and 10.9 percent in China, while sales to the 10 member countries of the Association of Southeast Asian Nations (ASEAN) fell 4.4 percent.
By product category, food and beverage sales surged 49.2 percent to 112.9 billion won, the highest level since the statistical standards were revised in 2017.
Sales of cosmetics rose 20.4 percent, while those of albums, videos and musical instruments increased 7 percent.
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