SEOUL, March 3 (Yonhap) -- Hyundai Department Store is stepping up its experiential content offerings by launching tour passes for foreign tourists visiting Seoul in partnership with global travel platforms.
The company said on Tuesday it will introduce the “Yeouido Pass” and “K-Beauty Pass” on Friday in collaboration with online travel agencies (OTAs) Klook and KKday. It marks the first time a domestic retailer has planned and introduced a tourism-style pass for foreign tourists within OTA platforms.
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