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| ▲This photo provided by Korean tourism Organization show a scene of BTS' advertisement for Daejoen. (PHOTO NOT FOR SALE) (Yonhap) |
SEOUL December 16 (Yonhap) -- Advertisement video of Daejeon city featuring K-pop superstar BTS’ Suga and Jimin has exceeded over 100 million YouTube views.
According to the disclosed statement of Daejeon tourism Organization on Friday, “Feel the Rhythm of Korea Daejeon,” also known as “Daejeon RocknRoll” which was released on October 20, has exceeded over 150 million views on YouTube.
At the beginning of the video, Suga and Jimin carefully picks a song and later on, members dance to the tune joyfully.
Fans of of BTS from all over the world are writing comments in various languages under the advertisement featuring BTS’ Jimin and Suga.
On of the comments posted online by a person who claims to be from Daejeon stated “It is the most well coordinated and hip looking video I have seen so far.”
Making film of “Daejeon RocknRoll” which was released on November 23, also attracted over 6.3 million views.
Sequel of the video “Shall We Play #Daejeon_Rocknroll” which was later on uploaded on November 24 also reached over 3.1 million views on YouTube.
Under the same background music the advertisement video showcased various tourist attractions such as Daecheongho Lake, Euneungjeongi Sky Road and more.
Basing off from the advertisement released, Daejeon tourism organization plans to further their promotion through various businesses.
Organization plans to advertise places they used to film the advertisement throughout their social media account, and plan to carefully examine two of the advertisements with those who participate at the combined internship of Solbridge International School and Woosong University where 10 of the students from 8 different nations starting on December 19.
“Through YouTube videos, Daejeon is being advertised actively not only domestically but globally as well,” adding “It is giving positive sign on showcasing how Daejeon is a fun place to be to global audiences.” addressed official of the Daejeon Tourism Organization.
Moreover, Daejeon Tourism Organization is currently collaborating with various YouTubers such as Tzuyang with over 7.4 million subscribers with over 5 million views in a month who travels around to find good food joints to try out their menus, and couple YouTuber Yoiki where their Daejeon video attracted over 730 thousand views to advertise the city.
(This article is translated from Korean to English by Joohna Yoo)
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