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| ▲This photo, provided by Seoul City, shows the poster of the Seoul Fashion Week. (PHOTO NOT FOR SALE) (Yonhap) |
SEOUL, September 27 (Yonhap) -- Seoul City's main cultural festival, "Seoul Fashion Week," is returning after three years, and is actively promoting the festival with NFT and virtual ambassadors.
Seoul City announced that one thousand and five hundred NFT invitations are going to be published with actor Kwon Sang-woo's voice, the ambassador of "Seoul Fashion Week" prior to the opening ceremony of the "2023 S/S Seoul Fashion Week" next month.
Seoul will be the first fashion week in the world to issue an NFT invitation with voice.the city said.
Seoul Fashion Week this year will be held from October 11 until October 15, at DDP.
Seoul Fashion Week, which was done partly online or face-to-face, is returning fully face-to-face this year and the city decided to create an NFT invitation.
The NFT invitation to Seoul City, made in collaboration with the voice NFT startup (LOVO), will have Kwon Sang-woo's voice.
Anyone can apply for the NFT invitation through the Seoul Fashion Week website (seoulfashionweek.org), Instagram, and other social media until September 30.
Selection of the applications will be done by draw, and the invitation with the ambassador's voice will be sent individually through message. Afterwards, NFT will be issued on the fashion show scene starting from October 18.
Along with Kwon Sang-woo, virtual fashion models Luid and Seo Hi will be online ambassadors of the 2022 Seoul Fashion Week.
Through the Internet, virtual fashion models will preshow the outfits of the brands participating in Seoul Fashion Week. In the online content, Luid will be wearing popular designer outfits with more than five years of experience, and Seo Hi will be wearing new designer outfits.
30 face-to-face fashion shows will be held. 23 popular designers will be attending for the "Seoul Collection" on the special outdoor stage at DDP art hall, and Dohwaseogil in Insadong. Seven new designers' "Generation Next" fashion show will be held at the DDP Eoulim Square outdoor stage.
There will also be an order consultation meeting with domestic and international buyers and a virtual fitting (try-on) experience event for visitors.
The fashion show will be broadcast live through Seoul Fashion Week's YouTube channel and Naver TV.
Detailed schedule and specific information can be found on the Seoul Fashion Week website.
(This article is translated from Korean to English by Dowon Kim.)
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