H1-KEY Returns with Rebellious Concept in 'LOVE or HATE'

K-POP / 연합뉴스 / 2024-06-19 17:33:55
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▲ This image, provided by GLG, shows K-pop girl group H1-KEY. (PHOTO NOT FOR SALE) (Yonhap)

 

SEOUL, June 19 (Yonhap) -- H1-KEY is set to captivate listeners with a wide range of emotions, from wild charisma to warm vibes, in their new mini-album. GLG, the group's agency, announced that H1-KEY's third mini-album 'LOVE or HATE' will be released on various online music platforms at 6 PM on the 19th.

 

'LOVE or HATE' is H1-KEY's latest release, coming four months after their 'H1-KEYnote' project. The album features four tracks, including the title track 'Let It Burn', '♥ Letter', 'Iconic', and 'Rainfalls'.

 

The title track 'Let It Burn' combines a heavy and groovy boom bap hip-hop rhythm with rough and aggressive rock sounds. It was written and composed by Hong Jisang, known for the hit song 'A Rose Blooms Between Buildings'.

 

To enhance the album's appeal, chief choreographer Lia Kim from 1MILLION participated in the choreography, while the high-quality production team High Quality Fish, known for directing aespa's music videos, handled the music video direction.

 

Seoi commented, "We attempted a slightly bolder concept that departs from the usual H1-KEY vibe. Unlike before, a rebellious H1-KEY is the key attraction this time."

 

▲ This image, provided by GLG, shows K-pop girl group H1-KEY. (PHOTO NOT FOR SALE) (Yonhap)

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