▲ This photo, provided by Kwang Dong Pharmaceutical, shows the new model Han YuA for the Corn Silk Tea Model. (PHOTO NOT FOR SALE) (Yonhap)

SEOUL, April 13 (Yonhap) -- Kwang Dong Pharmaceutical announced that virtual singer Han YuA has been selected as the new Corn Silk Tea Model, on Wednesday.

“In line with the recent trend of introducing new technologies such as metaverse (virtual space), virtual singer Han YuA has been chosen as the new model for Kwang Dong Corn Silk Tea Model,” explained Kwang Dong Pharmaceutical.

"We will expand our communication with the Generation MZ (born in the 1980s to 2000s) who are familiar with the virtual universe and are active in expressing themselves through social media activities," said the company.

 

(This article is translated from Korean to English by An Hayeon.)

 

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[ⓒ K-VIBE. 무단전재-재배포 금지]