IU Releases Music Video for "Beauty" Featuring Cha Eun-woo

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| yna@yna.co.kr 2025-05-29 11:07:50

▲ This still images provided by EDAM Entertainment shows the music video for IU's "Beauty," a track from her remake album ""A Flower Bookmark #3," starring the K-pop diva and star actor Cha Eun-woo. (PHOTO NOT FOR SALE) (Yonhap)

 

SEOUL, May 29 (Yonhap) -- IU has released the music video for "Beauty," a track from her remake album "A Flower Bookmark #3," at midnight on Thursday, according to her agency EDAM Entertainment.

 

This is the second music video released from the "A Flower Bookmark #3" album, following the title track "Never Ending Story."

 

Beginning with the famous lyric “I saw her once, saw her twice, and keep wanting to see her again,” the music video features a boy with a radiant face and a girl shrouded in shadows as the main characters. The video captures various moments as the two grow from children into adults.

 

Singer and actor Cha Eun-woo makes a cameo appearance opposite IU, sharing the screen with her.

 

"Beauty" is a remake of the song of the same name by Korean rock legend Shin Joong-hyun and has been rearranged by alternative K-pop group Balming Tiger.

 

Balming Tiger member and video director Lee Suho directed the music video, while another member, creative director San Yawn, also took part in the video production.

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