▲ A'pieu's “The Pure Green Apple Scalp Hair Vinegar” (R) and “The Pure Red Grapefruit Angel Ring Hair Vinegar." Image provided by Able C&C. (PHOTO NOT FOR SALE)(Yonhap)

 

SEOUL, May 13 (Yonhap) -- Able C&C said Wednesday its beauty brand A'pieu has launched two new Daiso-exclusive products under its “hair vinegar” line, which has recently gained popularity in overseas markets.

 

According to the company, A’pieu’s hair vinegar products have drawn global attention through viral influencer reviews that garnered millions of views online. The products have also ranked within the top 20 in Amazon’s scalp treatment category, the company said.

 

The newly launched products are “The Pure Green Apple Scalp Hair Vinegar” and “The Pure Red Grapefruit Angel Ring Hair Vinegar.” Both contain vinegar-based ingredients designed to help remove excess oil and provide refreshing scalp care.

 

The green apple product offers a cooling effect for heated scalps, while the grapefruit version is designed to improve hair shine with a citrus fragrance.

 

Able C&C said both products contain protein, collagen and peptide ingredients to help condition the scalp and improve damaged hair elasticity and gloss.

 

The products, each with a 195-milliliter capacity, became available at Daiso stores nationwide starting Sunday.

 

An A’pieu official said the hair vinegar line has already gained recognition among global consumers through strong word-of-mouth on social media and Amazon sales performance, adding the company plans to strengthen its presence in both domestic and overseas hair care markets.

 

Able C&C currently operates in 56 countries with more than 42,000 stores worldwide through brands including Missha and A’pieu.

 

jwc@yna.co.kr

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