▲ This poster provided by South Korean beauty giant Amorepacific promotes the "2026 Summer Amore Sale Festa," set to run June 8 through June 23, 2026. (PHOTO NOT FOR SALE)(Yonhap)

 

SEOUL, June 8 (Yonhap) -- Amore Mall, the official online shopping platform of Amorepacific, will hold the "2026 Summer Amore Sale Festa" from June 8 to June 23, the company said Monday.

 

Held under the theme "Dynamic Summer Adventure," this year's summer shopping event will feature 75 limited-edition special products, along with eight collaboration merchandise items inspired by the animated film "Super Mario Galaxy."

 

The merchandise collection includes a Super Mario automatic umbrella, a Yoshi insulated tote bag, a camping chair and three types of key rings. The items will be offered in limited quantities exclusively to Amore Mall customers.

 

▲ This image provided by South Korean beauty giant Amorepacific promotes merchandise products for the "2026 Summer Amore Sale Festa," set to run June 8 through June 23, 2026. (PHOTO NOT FOR SALE)(Yonhap)

 

Amore Mall will also host a variety of promotional events designed to enhance customer engagement.

 

Visitors to the platform can earn up to 2,000 reward points through a daily "10-Second Random Box" event. Customers who make purchases during the sale period will receive a three-month complimentary membership to Baemin Club.

 

During the "Relay Brand Day" live-commerce broadcasts, customers who purchase featured products will receive Baskin-Robbins pint-size ice cream coupons. A referral-based frequency event will also award points when invited friends enter a recommendation code.

 

In addition, Amore Mall will hold a prize giveaway featuring a full package consisting of a Nintendo Switch 2 console and a "Super Mario Galaxy" game bundle. Customers will receive one entry for each purchase, with additional purchases increasing their chances of winning.

 

To promote the event, Amore Mall has produced its own video content introducing the sale and key products. The company said the content will highlight the "Super Mario Galaxy" collaboration items and related merchandise while expanding customer engagement across various online channels.

 

Kim Kyung-yeon, vice president of Amorepacific's e-commerce division, said the Amore Sale Festa is the company's flagship event held only twice a year.

 

"Each edition introduces new merchandise, attractions and promotional events," Kim said. "We hope customers will enjoy a unique shopping experience through this year's sale festa."

 

jwc@yna.co.kr

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