GM to showcase advertisement of EV Vehicle featuring 'Squid Game' at Super Bowl

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| yna@yna.co.kr 2023-02-03 08:19:24

▲This photo, captured from GM's YouTube show a scene of GM's EV vehicle advertisement featuring 'Squid Game.' (PHOTO NOT FOR SALE) (Yonhap) 

 

 

SEOUL February 3 (Yonhap) -- American motorized vehicle company GM (General Motors) addressed on February 2 (US time) that an advertisement of an electronic vehicle with the theme of “Squid Game" will be featured on the final round of the Super Bowl game.


On February 2 Netflix and GM addressed their partnership regarding the electronic vehicle.

GM has a history of collaborating various unique Netflix original films into their advertisements, for instance GM collaborated with “Bridgerton,” “Army of The Dead,” and more. Also the company featured comedian Will Ferrell in these collaborative advertisements.

Throughout the teaser version of the advertisement revealed onto the official YouTube channel, Will Ferrell who is driving his Chevy Blazer EV down the road in South Korea while talking to a character from the famous Netflix series “The Squid Game”

The Upcoming Super Bowl game will be held at the State Farm Stadium in Glendale Arizona on February 12, and the full version of the GM’s advertisement for their electronic vehicle will air on the same day as the game.

Moreover, GM plans on featuring their electronic cars within more Netflix series such as “Queer Eye,” “Unstable” and more.

 

 

(This article is translated from Korean to English by Joonha Yoo)

 

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